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Employer and Industry Engagement for

Dual-Customer Interventions

Learn the skills and frameworks you need to identify which employers and industries in your region will be a good fit for dual-customer programming, and begin to build relationships with your target employers in this 2-day course.

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About the Course

In Employer and Industry Engagement for Dual Customer Interventions, participants will use evidence-informed frameworks to choose an industry and select an employer partner, and will learn skills for approaching and building relationships with their target employers. After successful completion of Employer and Industry Engagement, participants will be equipped to develop a dual-customer program that produces strong outcomes for employers.

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What you will learn

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What the evidence about successful interventions suggests you should look for when considering which industries to target for dual-customer programming

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How to create a shortlist of potential industries to explore targeting, and analyze how a Dual-Customer approach could be a good fit for these industries

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How to prototype value propositions for employer engagement and early conversations

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How to find and analyze labor market information about your local area

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The key features of a partnership-based approach to working with employers

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Best practices for engaging employers

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How to use the labor market information you find to identify gaps in the local workforce system and pain points that employers are facing

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Elements and practices of using a partnership approach

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How to troubleshoot common barriers that can arise in employer engagement

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What's included

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12 hours of training, delivered over 2 days

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Recordings of all live sessions

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Training that is highly participatory and engaging, focused on small group work and using adult learning principles

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A workbook that includes assignments, relevant readings and other materials to illuminate course content

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Access to a private online community with regular resources and free trainings, including exclusive monthly live Q+A calls

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A certificate of completion that enables you to proceed to Employer Engagement for Dual-Customer Interventions

Maximize Impact

Enroll your staff in a full pathway with implementation support to maximize impact.
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Foundations of Dual-Customer Approach + Workforce Systems Change
Employer and Industry Engagement for Dual-Customer Interventions
Skills for Dual-Customer Interventions
2-days
2-days
3-days
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Teaching Workplace-Relevant Soft Skills
Developing A Dual-Customer Program
Implementing with Support
2-days
3-days
6 months 
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Upcoming Sessions

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Employer and Industry Engagement for Dual-Customer Interventions is a 2-day course

6 hours per day

Foundations of Dual-Customer Approach + Workforce Systems Change is a prerequisite for participation in Employer and Industry Engagement for Dual-Customer Interventions.

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Who should attend

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Frontline employment service practitioners including career and employment counsellors and job developers interested in scoping and the early stages of initiating a dual-customer program with local employers

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Researchers focused on local economic development and workforce systems

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Managers of employment and training programs and practitioners